Maria Eduarda “Duda” Lyra brings creativity and clarity to Truly Unlimited’s marketing. In addition to her role at Truly, she works as an English teacher in Brazil — a combination that sharpens her ability to simplify complex ideas, connect with diverse audiences, and craft messages that resonate.
At Truly, Duda develops marketing strategies and content that highlight the company’s mission of delivering secure, reliable IT services with a personal touch. Whether it’s shaping the brand’s voice, creating engaging materials, or supporting outreach efforts, her work ensures that clients and prospects understand the value of partnership with Truly Unlimited.
Her dual background in teaching and marketing reflects her belief that communication is about more than information — it’s about building relationships and inspiring confidence.
“Great marketing is like great teaching: it’s not just about what you say, but how you connect and make people feel understood.”
— Maria Eduarda Lyra